A well-written cover letter is a critical part of any job application, but especially for graphic design roles.
Graphic design is a highly competitive field where you need to stand out from the crowd.
An excellent cover letter is your opportunity to showcase your skills, experience, and passion to potential employers.
Use this structure to craft yours:
Introduction
My name is [your name] and I am writing to express my interest in the [position name] role at [company name]. I believe my skills and experience make me an excellent candidate for this position.
Skills and Qualifications
- Over [x] years of experience in graphic design, specializing in [areas of expertise]
- Proficient in design software including Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Strong conceptual and visual design skills with ability to translate requirements into creative ideas
- Excellent communication and collaboration skills working with cross-functional teams
- Attention to detail ensuring designs are visually appealing and aligned to brand guidelines
- Ability to work in fast-paced environment and manage multiple projects simultaneously
- Passionate about staying current on latest design trends and techniques
Work Experience
[Company Name] - [Job Title]
- Designed flyers, brochures, advertisements, logos and other marketing collateral
- Collaborated with marketing team to conceptualize and develop campaigns across print and digital media
- Presented design concepts and rationale to stakeholders
- Contributed to brand strategy and guidelines
[Company Name] - [Job Title]
- Executed [x] redesign projects aligning to company's new brand initiative
- Launched new website interface improving customer experience and conversion rates
- Developed information graphics, charts, and data visualizations to communicate complex concepts clearly
Education
[School Name] - Bachelor's Degree in Graphic Design
Conclusion
I am excited about the opportunity to use my skills and experience to contribute to [company name]'s design efforts. My portfolio is available at [link to online portfolio] and I would be happy to discuss my qualifications further. Thank you for your consideration and I look forward to hearing from you.
Sincerely,
[Your name]
The Takeaway
Your cover letter allows you to expand on your strengths as they relate directly to the graphic design job you are applying for.
It's your chance to make a personal connection with the hiring manager.
And get them excited to review your portfolio.
A tailored, engaging cover letter demonstrates your communication abilities and creativity, making you more likely to get an interview.
In the competitive graphic design industry, a generic cover letter simply won't make the cut.
